Origin Story

Truth over
Guesswork.

Highlight was founded on a single premise: Digital marketing is broken. Most agencies hide behind "vanity metrics." We built a company to expose the truth of what actually scales.

The Performance Standard.

We don't operate on "gut feeling." Every campaign is a controlled experiment. Every dollar spent is a data point.

$1B+
Revenue Generated
4k+
Experiments Run

AI-Driven, Human-Led.

We leverage proprietary AI models to automate the drudgery of marketing, allowing our strategists to focus on the high-level math that wins markets.

Our Operating DNA

Truth over Comfort

We prioritize raw, unfiltered data performance over pleasing reports.

Velocity over Busywork

We move in sprints, focusing on high-leverage experiments that move the needle.

Systems over Activities

We don't just 'do SEO' or 'run ads'; we build self-optimizing growth engines.

The Minds
behind the
Machine.

We are a collection of growth engineers, data scientists, and creative provocateurs. We don't hire "account managers"—we hire thinkers.

Alex Thorne

Alex Thorne

Founding Partner & Strategy
14yrs Experience
9-Figure Managed Spend
Sarah Chen

Sarah Chen

Head of Data Engineering
Ex-Google Analytics
SQL Virtuoso
Marcus Vance

Marcus Vance

Creative AI Director
2k+ Prompt Iterations
Design Maverick

Enough about us. Let's talk growth.